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Black Friday does not sit well with us, at all. It never has and it never will.
This is a conscious initiativ that aims to highlight circular options and give you alternative to fast fashion. Here you find circular consumption, which means that you can consume as much as you want, but it doesn’t require new resources from Mother Earth. It is the new way of doing things, instead of the good old "wear and tear". And on Monday, November 25th, everyone shares the same message: The future is circular!
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My sister and I founded this collective in 2014 and since that day we've been working with up-cycled textiles. We reuse fabrics previously worn as traditional saris and re-design these into new pieces of art. Why? Because want to make sure that all that beauty that already exists can have a chance to maintain. Because we know these prints come with stories written by women – stories worth to pay forward. We reuse these textiles because we honor the history and we care for the future. So much good has already been created, why not take care of what's already here? Just have a look into your own wardrobe, we promise you that there are lots of memories embedded in your garments too. Let's bring these stories back to life again by giving these clothes a second chance. When reusing what we already have we can not only save money – but also our planet ❤
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Another great way to enter a more circular way of consumption is to rent clothes instead of just buying. By leasing you can expand your wardrobe in our virtual closet and it is not only better for you but also the environment. We are proud to collaborate with two of the most awesome leasing partners in Sweden known as Sabina and Friends (Stockholm) and Klädoteket (Göteborg). At these libraries you can find lots of fashionable brands and it is perfect for any occasion – just rent it and rock it! Such a great way if sharing, you should all go check them out today ❤
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Co-founder Lisa and baby Ruthie
So... what do you think guys? It´s not too hard, right? Let this up-coming week kick-start with White Monday and look at this movement as a green statement. Spread the word, share your thoughts! We need to start talk about the alternatives to fast fashion (and mass consumption in general) in order to make it easier to make conscious choices. We believe in the good things coming and we know you do a great work already. This is just the beginning of a conscious colorful new era and together we can close the loop in fashion. Keep up the good work, share your thoughts with friends, family and whoever might be listening (puppies are great too!). And above all – take action today – and start to walk your talk! No matter what you do or what you don't, make sure to treat your garments as the good friends they are. Because the secret ingredient is always love ❤
xx
Lisa Bläckt, co-founder of Cornelia Sun Collective
#whitemonday #changetheworldwithstyle #circularfashion